E-Commerce 2016: Business, Technology, Society (12th Edition)
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Descriptions E-Commerce 2016: Business, Technology, Society (12th Edition)
This is also key point to bear in mind, as consumer self-confidence in a few companies over others dictates more and more of a few are actually purchased and used in combination with satisfaction. You will surely have an overabundance security buying from one of these brilliant popular suppliers.After you've done all of the search, there's the last thing to check out and perhaps use to complete your selection process. Suppose you've got narrowed your decision right down to 3 products , but you're uncertain how to pick the you to definitely buy.
For undergraduate and graduate courses in business.
Understanding The Vast And Expanding Field of E-Commerce
Laudon’s E-Commerce 2016: Business, Technology, Society emphasizes three driving forces behind the expanding field of e-commerce: technology change, business development, and social issues. A conceptual framework uses the templates of many modern-day companies to further demonstrate the differences and complexities in e-commerce today. An in-depth investigation of companies such as Uber, Pinterest, and Apple kick-off the course while preparing you for real-life scenarios.
In the Twelfth Edition, Laudon and Traver add new or update existing case studies to match developments in the e-commerce field as they exist in today’s tech world. They built in additional video cases for each chapter, making the material even more accessible as you prepare for your future in business.
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